Projects that reflect purpose and strategy

Hi! I'm Josefina.

I'm a multidisciplinary designer and creative strategist based in Stockholm. Through Jocco Studio, I work with startups, entrepreneurs, and purpose-driven teams to shape thoughtful design, clear communication, and brand experiences that connect.

This portfolio shows selected work across design, content, and strategy. Real projects that reflect both my process and my evolution. Not everything is pixel-perfect. And that’s okay. Every project taught me something new.

Graphic Design & Branding

I believe branding is more than a logo, it’s how people feel when they see or interact with your product. I’ve helped over 15 clients bring their vision to life through tailored brand identities, templates, and graphic systems.

Portillo – Café Escuela (Argentina)

Diseño de marca para un café de impacto social y espacio de formación.

Digital Content & Social Media

From planning to production, I’ve created social content that engages, informs, and builds community. My approach combines editorial strategy, visual storytelling, and data-driven iteration.

Web Design & UX

I design functional, user-friendly websites tailored to each client’s needs.

Whether that’s driving conversions, building trust, or sharing information clearly.

Tools used: WordPress, Figma, Wix studio, SquareSpace, Framer, One.com, SEO tools

Frontplay Headwear, Sweden